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Marketing

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Thanks to online marketing, small businesses and mom-and-pop operations can now compete on the same scale as big multinational corporations. However, it is important for small business owners to focus their marketing efforts with precision, as you want to capture the attention of your customers in a way that’ll lead them to becoming loyal customers. Here are some awesome online marketing tips that you can use to confidently showcase the product or service that you’re…

When it comes to pulling together the right marketing strategy for your business, you may not have any idea where to start. But you’re not alone. Even when you’re experienced in business and marketing, it can be tough to decide on what approach to take when you’re working on your own stuff. After all, when you have a killer business idea, you don’t want it to fail. So your marketing activity really has to count.…

As a marketer, you’ve probably tried a wide range of ideas to figure out how to get the highest return on investment with marketing. This is a little like the search for El Dorado. If you remember, Europeans in the 16th and 17th centuries believed that there was a place of immense wealth in the New World. The quest for this mythical place resulted in a large assortment of men wasting their lives in search…

These days, you can make money out of everything. Every little object, product or service that you sell to the others is bound to be sending you skyrocketing, with loads of new pending requests. Even though not all of them are making it, it does not mean that you can not try and see whether or not you are lucky or not. We all know that luck is not all about faith, but about working…

Nowadays, automatic emails are effective means of attracting customers to a site. Moreover, they contribute to increasing of the order number. There are some tips that can help you in your business: Segment your lists It’s a mistake to send the same emails to all customers. The best decision for this problem is to segment the client base: priority, importance, prospects, specificity, etc. The text of the letter should also refer to a particular…

There are many reasons why an iOS app can help you in running your business. Few business owners, however, see the value in making their own app. You may think that only the corporate heavy-hitters have any business making their own apps. However, SMEs are increasingly drawn to the power of apps to promote and grow their enterprises. Some may consider the cost of outsourcing app development too prohibitive, but freelance coders can be found…