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Social Media Marketing

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Social media encompasses a set of channels that can be used as very high-impact marketing platforms. It offers one of the most engaging ways to interact with customers. The World Bank SME Finance states that SMEs constitute more than 90% of businesses globally. They tend to be very realistic in their cost-effectiveness and customer engagement. Online marketing research organization Constant Contact surveyed 2,000 Small and Medium sized Enterprises (SMEs). It found that 81% of them…

Whether you’re a business that needs to generate leads, an individual looking to grow their personal brand, or anything in-between—building a strong social media presence is paramount. However, if you don’t use automation tools, it’s going to take a lot more time and money will be wasted in the process. While there are many different tools out there, here are 8 that are proven to automate and grow your social media presence … 1) Social…

Starting a small business has never been simpler. The internet continues to make accessing the right information and tools easier. If you have a good idea and a business plan, with the right online resources, you can lower many of the other hurdles that stand between you and your goals. Learn more about the following four essential online tools you need for your home-based business. Image via Buffer.com Whatever your business may be, at some…