Have you ever interacted with a brand and found it difficult to get them out of your head? It may have been their logo sign that stood out to you or a funny commercial that you always come across on TV. Whatever the case, often, it isn’t coincidental that brands stick in people’s minds. Contrarily, it is often a result of well-thought out and strategic marketing efforts. If you’ve recently started a business or have…
Entrepreneurs are amongst the most hardworking, committed and dedicated human beings on the planet. Their businesses are more than just a job to them, more than even their livelihood. They’re a living, breathing part of who they are. They have devoted years of their time, hard work and more than likely a significant amount of their own capital too. They’ve given the business some of the best years of their lives. Over the years they’ve…
For you to become a professional translation, knowing the meaning of words and being able to translate them to another language is actually not enough. Translation is a skills on its own which requires learning, and does not come naturally, even if you can fluently communicate in the second language. As much as you may have a lot of friends who can fluently speak in your targeted language, you need to be extra careful when…
The beauty of living in the 21st century that the constantly evolving business and industrial landscape means that there are more ways than ever to make money. There was a time when you’d start a job in your teens or early twenties and work for the same company right the way through to your retirement. I ask you, where’s the fun in that? As the increasingly globalized and digitize business landscape shifts and changes in…
WARNING: Your business is in danger. Cyber criminals are on the lookout for weaknesses in your system. If you leave yourself open to attack, you will lose your precious financial and customer data to hackers who seek to blackmail you, use your information for nefarious gains, or simply (and perhaps more creepily) to take pleasure in the downfall of your business. Once they have hit, it can be very difficult to resolve the issue, and…
It probably sounds too good to be true, but by choosing the right deal and with careful management of your finances, you could indeed make money out of using your credit cards. There are a variety of reward schemes available that give you either cash back or points which you can then exchange for products, air miles and experiences. You need to compare the costs and benefits of prospective cards to see which is the…